The D2C Coffee Market Report 2026

COFFEE / ANONYMIZED MARKET REPORT An anonymized Daypart market snapshot of D2C coffee stores, pricing buckets, discount depth, geography, search interest, tags, reviews, and BLS price context. Brand A median price $31.50 observed category median $32 pooled stores analyzed 71 extended group price percentile 60th store medians MARKET STRUCTURE VALUE Category Coffee Products in set 3,661 catalog products: Brand A 131 + comparison stores 3,530 Priced listings 17,299 Stores analyzed 51-store analysis set; geography and size tiers cover combined 71-store population Median store size 60 products Market concentration Top 10 stores hold 38.1% of comparison catalog products; HHI 283 (disclosed recompute, catalog basis — the source&#x27;s own 34.7% / 216.9 were dropped as unverifiable) Geographic split US: 71 of 71 stores (100%) Brand A price percentile 60th (50 comparison-store medians; 61.2th excluding the one outlier store) Single crawl evidence file; Brand A is anonymized and comparison stores are aggregate only. DISCOUNT DEPTH DISCOUNT DEPTH Significant discounts dominate the analyzed set. Basis: 2,026 active discounted listings across 32 stores. discounted listings 2,026 active sitewide sales 8 stores >=30% promo stores 32 with discounts median on sale 1.35% per store (full 50-store basis; 1.4% excluding the outlier store) Minor (<10%) 22.1% Moderate (10-25%) 33.4% Significant (25-50%) 42.0% Clearance (>50%) 2.5% Significant (25-50%) is the largest discount-depth tier; the eight sitewide-sale stores are 64.1%, 62.7%, 59.1%, 51.7%, 48.5%, 48.0%, 45.9%, 30.4% discounted. STORE PRICING STORE DISTRIBUTION Store pricing resolves into median buckets. Stores grouped by median price; no per-store rows are shown. largest bucket 18 $25-29 Brand A median $31.50 observed high bucket 2 $40-44 variant listings 17,299 priced $20-24 5 stores $25-29 18 stores $30-34 16 stores $35-39 8 stores $40-44 2 stores MEDIAN BUCKET STORES AVG MEDIAN AVG MIN AVG MAX AVG % SALE AVG PRODUCTS $20-24 5…