DaypartDAYPART
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About Daypart

Truth, not takedowns.

Daypart is a forensic intelligence firm. We investigate companies, markets, products, and supply chains for the people whose decisions ride on the answer, and we hold the same standard whichever way the answer points.

Why we exist

Most research is written to be agreed with. Ours is built to be challenged.

When "good enough" can be an 8-figure mistake, the difference between a narrative and a record is everything. We started Daypart because the tools for building defensible records didn't exist, so we built the Daypart Research OS: sealed environments, automatic evidence capture, agents that work around the clock under a human analyst's command.

The result is intelligence that arrives faster and holds up longer, whether it lands in a courtroom, an investment committee, or a boardroom.

Operating principles
01Every claim traces to source. No exceptions.
02Upside and downside get the same rigor.
03Contradictions are reported, not smoothed over.
04Agents work 24/7/365. A human analyst decides.
05Client work is never published.
Disclosures & the wall

The line between public and private is absolute.

Commissioned investigations and monitoring are delivered privately under NDA. Publication is the client's call, never ours. Public case studies describe representative structures only, never client configurations.

Public research and Briefs state their observation cutoffs, carry versioned editions, and keep corrections on the record. Methods are described to the level a skeptic needs to test them.

DAYPART DOES NOT PUBLISH COMMISSIONED WORK OR WORK IN WHICH IT HOLDS PERFORMANCE ECONOMICS.
The teamANALYSTS FIRST
Jeromy Sonne
Jeromy Sonne
FOUNDER
15 years experience building and analyzing data across advertising, adtech, and fintech as an employee and founder.
[REDACTED]
CTO
[REDACTED]
ML ENGINEER
[REDACTED]
RESEARCHER
[REDACTED]
DIRECTOR OF MARKETING
[REDACTED]
SOCIAL MEDIA MANAGER
[REDACTED]
ADVERTISING + DIGITAL MEDIA INDUSTRY ANALYST
[REDACTED]
DIRECTOR OF ACCOUNT MANAGEMENT
[REDACTED]
E-COMMERCE INDUSTRY ANALYST
We hire skeptics.
Analysts, engineers, and people who read footnotes for sport.
Get in touch →

Read the work. Hear the work.

The Diligence Report lands weekly. Deeper Diligence, the podcast, goes further.